GoDaddy Conversations

iOS · Summer Internship

Problem Statement

Business owners using GoDaddy Conversations rely on push notifications to know when a customer reaches out. Missed and delayed notifications were costing them real leads, and whether the cause was delivery or UX wasn’t yet known.

Outcome

A shipped set of iOS Notification Quick Actions — Reply, Resolve, Snooze, Remind Later — plus notification stacking, live in production for the GoDaddy app’s Conversations team.

Objectives

Diagnose the real cause of missed notifications, then ship a fix into production.

Diagnose whether the gap was delivery or UX (it was UX)
Let owners reply or resolve straight from the notification tray
Add snooze options instead of all-or-nothing notification control
Ship into the live app, not just a prototype

KPI

Notification-to-response rate · 30/60/90-day opt-in retention